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Blogging Babe to Business Boss
From Blogging Babe to Business Boss
Introduction (7:41)
My Story
Module One - Building the Foundations
1.0 Introduction - Building the Foundations
1.1 Choosing a Profitable Niche
1.2 Defining Your Target Audience
1.3 Writing Your Mission Statement
1.4 Defining Your "Why"
1.5 Setting Blogging Goals.
Module Two - Creating Your Brand
2.0 Introduction - Creating Your Brand
2.1 Finding Your Blogging Voice
2.2 Choosing a Name and Tagline
2.3 Selecting a Great Domain Name
2.4 Creating Your Style Guide (Choosing Colours and Fonts)
2.5 Designing a Logo
Module Three - How to Get Your Blog Up and Running
3.0 Introduction - How to Get Your Blog Up and Running
3.1 Choosing the Right Platform for You
3.2 Why Choose WordPress?
3.3 Hosted vs. Self-Hosted
3.4 Choosing the Ideal Hosting Provider
3.5 Getting Started with WordPress and Siteground
Module Four - WordPress Basics and Designing Your Blog
4.0 Introduction - WordPress Basics and Designing Your Blog
4.1 Getting to Know Where Things Are - A Whirlwind Tour (14:03)
4.2 Free vs. Premium Themes and How to Install Them
4.3 What Are Plugins and Which Ones Do You Need?
4.4 Pages vs. Posts - What's the Difference and How to Create Them
4.5 How to Use and Style Your Menus and Sidebar
Module Five - Creating Quality Content
5.0 Introduction - Creating Quality Content
5.1 Essential Pages Your Blog Needs (2:48)
5.2 Planning Your Content and Developing a Strategy
5.3 Generating Post Ideas
5.4 Curating the Perfect Blog Post
5.5 Editing and Publishing Your Posts
Module Six - SEO
6.0 Introduction - Search Engine Optimisation
6.1 What Are Keywords, How Do I Find Them and Use Them?
6.2 How to Optimise Your Blog Posts
6.3 Optimising Your Website
6.4 Other Things You Can Do to Boost Your SEO
Module Seven - Your Social Media Presence
7.0 Introduction - Your Social Media Presence
7.1 Why is Social Media Important?
7.2 Facebook (8:49)
7.3 Twitter
7.4 Instagram
7.5 Pinterest (5:39)
Module Eight - Increasing Your Blog Traffic
8.0 Introduction - Increasing Your Blog Traffic
8.1 An Introduction to Google Analytics and Tracking Your Traffic
8.2 Overcoming the Self-Promotion Block
8.3 Using Your Social Media Accounts
8.4 Referral Traffic - People Who Know You and Commenting on Blogs
8.5 Guest Posts - What Are They and How Do They Help?
Module Nine - Building an Email List
9.0 Introduction - Building an Email List
9.1 Choosing the Right Email Marketing Service for You
9.2 How to Create Sign-Up Forms (Convertkit)
9.3 Creating the Perfect Opt-In Incentive
9.4 Writing Your Welcome Series
9.5 How to Grow Your Email List
Module Ten - Monetising Your Blog
10.0 Introduction - Monetising Your Blog
10.1 Affiliate Marketing (0:52)
10.2 Selling Digital Products
10.3 Selling Services - Freelancers and VAs
10.4 Writing Sponsored Posts
10.5 Placing Ads on Your Site
Bonuses and Freebies
BONUS - Influencer 101
BONUS - 50 Blog Post Ideas
BONUS - Boardbooster Extended Free Trial
BONUS - 201 Facebook Groups for Bloggers
BONUS - Free Tracking Sheets
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2.4 Creating Your Style Guide (Choosing Colours and Fonts)
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